Mad Marketing and Migratory Birds – the next instalment

Following on from my little rant about crap marketing by a well known purveyor of sports equipment at the end of December last year, I thought I’d check and see if the same gloves were still on sale and if so, whether the sales pitch had changed.

Imagine my disappointment to find that the offending text was still in situ in an unabridged form:

Designed for standing at post on big game drives in cold weather. Also suitable for hunting migratory birds.

Either they didn’t actually pass on my comments to the relevant people within their organisation, in which case they fibbed to me. Or they did, and it got lost in the ether – in which case they’re incompetent, or they did and then decided not to change it, and in that case they’re scumbags.

Suffice to say I shall be voting with my feet and my credit card and source my sports kit elsewhere. Bastards.

But that’s enough of that and I hope a picture of a spring butterfly will lighten the mood a tad…

This is a holly blue (Celastrina argiolus) which is usually the first butterfly I see in springtime when it emerges in March/April; after which it disappears for a while. But it has a second emergence in June – August (the technical term  is ‘bivoltine‘), and this image was taken in the summer in my garden. And it makes me smile when idiot marketing people conspire to ruin my day!

One response to “Mad Marketing and Migratory Birds – the next instalment

  1. Beautiful; lovely to see.

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